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FORMATS COST METRICS MINIMUM PRICE
Text Adssample cost/pay per click (CPC, PPC) $0.05 per click
Graphical / Rich Media Bannerssample cost per 1000 Impressions (CPM) $0.80 per 1,000 impressions
Graphical Bannerssample cost per click (CPC) $0.05 per click
Pop-underssample cost per visit (CPV) $0.010 per visitor
Interstitial Adssample cost per interstitial (CPI) $10.00 per 1,000 interstitial ads
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