Clicksor Advanced Technology
Contextual Targeting
Your advertisements are placed on sites and displayed based on specific keywords and channels that you have chosen to target your campaign. Your campaigns are shown to the right people, and you save money and get better results.
Retargeting
Did you know that most of your customers don't make their decision to buy when they first see your advertisement? To recapture those that haven't decided, our retargeting technology allows your advertisements to display in front of people who have previously visited your site, giving your campaign a higher rate of return.
Geo Targeting
Have a product or service that you want to display to a specific country or city? Use our geo targeting to place your advertisements in front of audiences that you want to target.
Time Targeting
Set up your campaign so that it only displays on days that have the most responses. You can save time and money while increasing your returns at the same time.
OS Targeting
OS Targeting allows advertisers to target to audiences that use a specific Operating System. Perfect for ad campaigns for softwares and products that require a specific OS (such as apps or games). Systems that we can target include: Windows, Mac OS, and Linux.
Device Targeting
Want to save money advertising your campaigns to a specific media device? Device Targeting enables advertisers to have the option of targeting their campaigns to specific devices, such as Mobile Phones, Laptops/Desktops, and Tablets.
ISP Targeting
Ever wondered what it's like to be able to target to specific ISP? With this targeting option, advertisers can now target audiences based on different ISP such as Rogers, Bell, and AT&T.
Language Targeting
Want to market your Spanish, German, or ads in other languages? Advertisers can now target their ads to populations of different dialects to cover a more global reach.
What is Contextual Targeting?
Contextual targeting utilizes artificially intelligent technology to define and understand content rich websites and match them with targeted keywords. This targeting method is also called "Content Match" or "In-Context" technology. Clicksor is one of leading contextual advertising networks in the industry. All ad formats available at Clicksor offer contextual targeting and all of Clicksor's campaigns can be targeted with specific keywords and channels.
| Network | Contextual System | Categories/Keywords | Ad System | Advertisement |
Why choose Clicksor's Contextual Advertising?
The information on the Internet is always overwhelming and Internet users are surfing different areas based on their individual's interest. For that reason, Clicksor recognizes the need of generating the maximum returns for your marketing efforts by reaching the specific groups of audiences for marketers and advertising agencies.
- 1. All publishers' websites that qualify to join our Clicksor publisher program would generate a JavaScript ad code to place onto their websites. Clicksor's ad code has the ability to scan through all the content of the publishers' websites to understand the topics of the content. Then Clicksor's system would select appropriate keywords from the content for matching.
- 2. When advertisers create campaigns with Clicksor's advertiser account, they would target keywords and channels that relate to the products/services that they are advertising for. For example, a travel agency would target keywords of traveling to Paris, sightseeing, cruises deal, etc in the campaign.
- 3. Clicksor's system automatically matches advertisers' targeted keywords to the relevant publishers' websites. Therefore, their ads are only displayed on related publishers' websites when their targeted keywords are found within the content. Those targeted visitors are most likely to react on ads, which turns into leads or sales.
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